HealthShare

WebPrint

HealthShare is an Australian health tech company providing a range of solutions to help practitioners and specialists achieving better care for their patients.

Initial statement

  • HealthShare's main website was outdated.
  • Each product had a different branding making our impact ineffective.
  • Years after years, new offers were developed for different audiences making the communication difficult.
  • A website portal has been set up in HubSpot but needed styling and custom built templates for blog articles, landing pages and newsletters.

Solution provided

  • Coded and iterate various landing pages to test efficiency in HubSpot.
  • Sent various newsletters on a regular basis to communicate to our clients.
  • Shot videos, produce short animation for our clients.
  • Co-designed the new branding in-house within a short timeframe, in order to be ready for important conferences.
product team page

Context & Opportunity

HealthShare hired me while I was still living in France, but with the project of moving to Australia.

I firstly joined the Product Team as a Designer to be involved with our various projects and support them through Web, UI design but also some coding.

cover

With the development of our products and our goals, the company decided to operate a total rebrand with the aim of achieving better communication.

HS business card mockup

Alongside my colleagues, we created a new visual identity based on the obround, a "pill shape" used across our services.

flyer insurance summit 05 2018 version2 web 2 flyers 1 flyers 2 flyers 3

I got tasked with promoting our offers by delivering print documents, videos, web landing pages, and other necessary items.

infographics Trifold mockup

This allowed us to reach new clients, clarify HealthShare brand positioning and message to our audience.

conference display